April
5
2008
4:36 pm
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Millennial Media Adds Verizon as a Client

Mobile advertising company Millennial Media announced a strategic agreement with Verizon Wireless to manage a large portion of the company’s mobile advertising inventory.

Verizon Wireless used to only work with AOL’s Platform A, which includes Advertising.com and Third Screen Media.

The agreement will allow Millenial Media, a cross-platform mobile advertising company, to deliver its banner and text ads to Verizon’s mobile web users.

Paul Palmieri, president and CEO of Millennial Media said, “Verizon Wireless has long been a leader in consumer mobile services, and we are excited to add them to our industry-leading networks of brand-name, premium publishers and carriers.”


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